LinkedIn hashtags are a big deal for professionals wanting to grow their online presence. Introduced in 2018, they’ve changed how we share and connect on the platform. Learning to follow hashtags on LinkedIn can really improve your networking and keep you updated on trends.
Tracking LinkedIn hashtags is easier than you think. By following the right hashtags, you’ll find new content and meet more people. This guide will show you how to follow hashtags on LinkedIn, helping you use this feature to its fullest.
Did you know only 1-2% of LinkedIn users post with hashtags? Yet, hashtags are key for finding content. To stand out, use no more than three hashtags per post. Hashtags like #Innovation and #DigitalMarketing have millions of followers, offering great chances to connect.
Ready to start? Let’s look at how to follow hashtags on LinkedIn and boost your professional network.

Understanding Hashtags on LinkedIn
Hashtags on LinkedIn help organize and categorize content, making it easier to discover and engage with. They are clickable keywords marked by the # symbol. For example, #innovation has over 38 million followers, reflecting its popularity among professionals.
LinkedIn suggests using three hashtags per post. Place them at the end of your post to optimize visibility, as hashtags in comments or articles do not work. By using relevant hashtags, your posts can gain more engagement and reach the right audience.
Benefits of Following Hashtags
LinkedIn hashtags are a game-changer for professionals looking to grow their online presence. Since their introduction in 2018, hashtags have transformed the way we share content and connect on the platform.
By learning how to follow and use hashtags effectively, you can enhance your networking efforts and stay updated on industry trends. Below are the the benefits of using following hashtags:
- Stay Updated: Gain instant access to industry news and trends, keeping you informed and ahead in your field.
- Discover Valuable Content: Use hashtags as a powerful discovery tool to find content relevant to your interests and goals.
- Expand Your Network: Connect with like-minded professionals through popular hashtags like #Innovation, which boasts over 38 million followers.
- Engage in Conversations: Following trending hashtags allows you to join relevant discussions, share expertise, and increase your visibility.
- Access Job Opportunities: Engage with industry-specific hashtags to uncover new career opportunities and insights.
- Refine Your Strategy: Leverage LinkedIn’s analytics to track and optimize your hashtag performance, ensuring you’re part of impactful discussions.
- Maximize Productivity: While LinkedIn allows up to 30 hashtags per post, focusing on 2-5 relevant ones ensures effective engagement and meaningful interactions.
How To Find Hashtags Worth Following
Discovering the right hashtags on LinkedIn is essential for unlocking valuable content and connecting with the right audience. Here’s how to find hashtags that align with your professional goals:
- Search Industry Terms: Use LinkedIn’s search bar to explore popular terms in your field. This helps you identify trending hashtags and hot topics relevant to your expertise.
- Monitor Influencers and Connections: Pay attention to the hashtags your connections and industry leaders use. These can provide valuable insights into the most relevant and impactful discussions in your niche.
- Leverage LinkedIn Suggestions: Take advantage of LinkedIn’s personalized hashtag recommendations based on your interests, activity, and engagement patterns.
- Balance Broad and Niche Hashtags: Combine popular hashtags like #Innovation with industry-specific tags to maximize your content’s visibility while targeting the right audience.
- Explore New Content Formats: Engaging with features like LinkedIn Reels or posts from thought leaders can expose you to trending hashtags. This helps you stay updated on social media trends within your professional community.
- Test and Refine: Experiment with different hashtags to see which ones resonate most with your audience. Regularly review analytics to refine your hashtag strategy for optimal engagement.
The best hashtags to follow are those that align with your professional interests and help you reach your target audience. By being strategic, you can make LinkedIn a powerful tool for content discovery and networking.

Tips for Finding the Right Hashtags
Creating a strong LinkedIn hashtag strategy starts with selecting the right tags. Here are some tips to get started:
- Focus on hashtags that align with your industry, niche, and interests. This will ensure that your content reaches the right audience.
- Combine widely-used hashtags like #Innovation, which saw over 130,000 uses in 30 days, with niche-specific ones. This balances broad reach with targeted engagement.
- Monitor your hashtags’ performance regularly. Analyze metrics like likes, comments, and shares to identify which hashtags drive the most engagement. Adjust your strategy based on these insights.
- Experiment with hashtags from various fields, such as digital marketing, business, or technology. For instance, #Apple is a popular and well-recognized tag on LinkedIn, demonstrating its relevance in professional conversations.
- Use hashtags that reflect current trends and events in your industry. This will increase the visibility of your posts and connect you with professionals discussing similar topics.
By carefully selecting and managing your hashtags, you can enhance the reach of your content and engage the right audience. This will help maximize your LinkedIn presence.
Step-by-Step Guide to Following Hashtags
Following hashtags on LinkedIn is a simple way to enhance your networking and stay informed about topics that matter to you. Here’s how to do it effectively:
- Use the search bar at the top of LinkedIn to look for hashtags. Type a keyword or phrase preceded by the ‘#’ symbol (e.g., #MarketingTips).
- Click on a hashtag from the search results to visit its dedicated page. Here, you’ll find posts, discussions, and trending content related to that topic.
- On the hashtag page, click the “Follow” button at the top. This will add posts featuring that hashtag to your feed, keeping you updated with the latest discussions.
- Go to the “My Network” tab and scroll down to “Hashtags” to view and manage the hashtags you’re following. You can add new ones or unfollow those that no longer interest you.
- Begin by following 10-20 relevant hashtags. This keeps your feed focused and interesting without becoming overwhelming.
By following hashtags on LinkedIn, you can stand out more, stay up-to-date with trends, and meet people with similar interests. This can open doors to new jobs, insights, and more connections.
How Hashtags Enhance Your LinkedIn Experience
Since 2018, LinkedIn has changed how we find content. Hashtags help organize and categorize professional posts, making it simpler to find what you’re interested in.
By following hashtags, you can customize your feed. This opens up new views and discussions in your field. It’s a great way to connect with others who share your interests.
LinkedIn hashtags do more than just sort content. They lead to real conversations and networking chances. When you interact with posts through hashtags, you become more visible to others. This can help you grow your professional network and find new job opportunities.
The impact of hashtags is clear in their numbers. Popular ones can get over 1 billion mentions. For instance, people used the hashtag #Innovation over 130,000 times in 30 days. This shows how using hashtags wisely can increase your post’s reach.
Using hashtags can make your profile more visible and increase your number of followers. It’s not just about reading posts. It’s about joining in on industry talks, showing your skills, and keeping up with the latest news in your field.

Managing Your Followed Hashtags
To keep your LinkedIn feed interesting, you need to manage your hashtags well. This is crucial for staying updated on LinkedIn topics. Begin by checking your hashtags. Are they still what you’re interested in? If not, it’s time to change them.
Introduce new hashtags that match your current interests or industry trends. This makes your feed lively and useful. Also, remove hashtags that are no longer relevant. LinkedIn recommends using 3 to 5 hashtags per post for better reach and interaction.
For analyzing LinkedIn trends, consider Hashtags Analytics. This Chrome extension shows real-time follower counts for hashtags. It helps you spot trending topics and adjust your strategy. By following new trends and popular hashtags, you’ll create more relevant content.
Use LinkedIn Analytics to see how your hashtags are doing. This data helps you decide which hashtags to keep or change. By regularly updating your hashtag strategy, you’ll keep your LinkedIn profile interesting and engaging.

Using Hashtags in Your Posts
Creating a solid LinkedIn hashtag strategy is key to boosting your content’s reach. LinkedIn suggests using 3-5 hashtags per post for the best results. This balance helps your content reach more people without looking spammy.
To get more engagement, put your hashtags at the end of your post. This keeps your content easy to read while still using hashtags. Make sure your hashtags fit your industry and content. Using the wrong tags can attract the wrong people and mess up your message.
Branded hashtags are a smart way to get your brand noticed. Create unique tags that show off your brand. This encourages followers to talk about your business and helps build a community.
Common Mistakes To Avoid
Using too many hashtags on LinkedIn can hurt your chances of being found. Unlike Instagram, LinkedIn doesn’t do well with lots of tags. Keep your posts to 3-5 hashtags that really fit what you’re sharing.
Following too many hashtags can also mess up your feed. It fills it with stuff that’s not important to you. Pick hashtags that match your work interests and what’s happening in your field.
Not engaging with hashtag posts is a big miss. When you see something interesting, don’t just pass it by. Comment, like, or share to connect and stand out. LinkedIn likes users who actively join in on conversations.
Lastly, skip the super popular and generic hashtags. These hashtags drown in a huge crowd. Go for specific tags with fewer posts. This way, you’re more likely to catch the eye of people who matter to you.
Frequently Asked Questions (FAQs)
LinkedIn hashtag following is a great tool for professionals. Many wonder how to follow hashtags on LinkedIn well. Here are answers to common questions to help you.
- Can I follow hashtags on LinkedIn mobile apps? Yes, the process is the same as on a desktop, making it easy to stay connected wherever you are.
- How many hashtags should I follow? It depends on your interests. Start with 10-20 relevant hashtags. For posts, LinkedIn recommends using no more than three hashtags for optimal reach.
- Are branded hashtags effective? Not usually. Most users search for industry or topic-specific hashtags, so focus on those aligned with your professional goals.
- How can I optimize my hashtag strategy? Combine broad and specific hashtags in your posts — use two broad hashtags and one specific hashtag. This approach increases visibility while targeting your niche audience.
Boost Your LinkedIn Game: Unlock the Power of Hashtags Today!
As we conclude our guide on following hashtags on LinkedIn, it’s clear that mastering this feature can significantly boost your professional presence. By following relevant hashtags, you can stay updated with industry trends and actively participate in meaningful conversations.
To maximize your LinkedIn impact, strike a balance between broad and niche hashtags.
This approach helps you connect with your target audience and stay informed about key topics in your industry.When creating posts, aim to use no more than three hashtags for optimal engagement.
Don’t forget to monitor your hashtag performance regularly. Keep an eye on metrics like impressions, clicks, reactions, comments, and shares. These insights will help you refine your LinkedIn strategy and stay ahead of trends. By prioritizing quality content and staying current, you’ll strengthen your professional networking efforts.
Why wait? Start applying these strategies today and watch your LinkedIn presence flourish. Happy networking!
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